Strategy & innovation

After the successful launch of LOVE Life last summer, Waitrose have rolled out the second phase of the range that 20.20 defined the customer proposition and brand strategy for. LOVE Life You Count hits the shelves this week and offers customers lower fat versions and calorie controlled portions of their favourite breakfast, lunches, dinners and snacks. With colourful and clearly marked calorie counts on the front of the pack, it enables the customer to watch their weight and diet in an easy, accessible and tasty manner and offers another perspective on healthy eating.

Miranda Nagalingam
Posted on Friday January 27 2012 | Comments (4)

Earlier this month, 20.20 Client Director for Sport & Entertainment Michael Artis was invited to speak to students and perspective employers about the advantages of graduating from Bournemouth University – a university that has taken the lead in vocational education in the UK.

Miranda Nagalingam
Posted on Wednesday November 30 2011 | Comments (0)
retailBournemouth University

Waitrose are launching LOVE life - a new range of delicious and nutritionally balanced foods - in stores nationwide from June 30th. 20.20 worked closely with the Waitrose team to develop the customer proposition, brand strategy and design direction for the new range.

Miranda Nagalingam
Posted on Wednesday June 15 2011 | Comments (0)
Waitrose LOVE life

Working closely with 20.20 to develop and define the brand, the guidelines, tone of voice and its visual language, the lingerie and sex-toy retailer Ann Summers have this week gone public about their plans to unveil their new-look brand later this year. 20.20 helped to develop the very bold premise of “We sell orgasms” - a statement of undeniable intent which will now be put in front of the Ann Summers customer as a guarantee to help: “unleash your sexual confidence”.

Miranda Nagalingam
Posted on Wednesday April 13 2011 | Comments (0)
Ann Summersbrandrelaunch

20|20 have designed a mobile app for popular restaurant chain Frankie & Benny’s which is available to download free from iTunes.

Initially the app will have three core functionalities: a restaurant locater, menu information and offers and promotions but the plan is to develop it even further in the coming months by introducing more brand interaction through elements like recipes and games.

admin
Posted on Monday January 10 2011 | Comments (0)
AppAppleF&B'sApplicationMiranda Nagalingam