25 March 2008
The Travel Agency Re-imagined!
Kuoni appoint 20|20 to redesign their store on Kensington High Street, the first of a new generation of travel agency.
The brand new KUONI shop on Kensington High Street, redefined by leading strategic design consultancy 20|20, will be unlike any other travel agency, dedicated to making the process of choosing and booking holidays more personal, comfortable and enjoyable than ever before.
In keeping with Kuoni’s pioneering history and outstanding portfolio – more than a century’s experience in offering the finest luxury holidays to hundreds of the world’s most beautiful places – this flagship store will be contemporary, innovative and welcoming. Visitors are invited to enjoy a coffee in the cosy lounge area and watch videos on the widescreen plasma televisions, then join an expert consultant in one of the unique, wood-panelled booths to create their very own dream travel experience.
To celebrate the start of a new generation of travel agency, Kuoni has a few special events planned, including talks by television globetrotter Simon Reeve on 10 April, Financial Times contributing editor Lucia van der Post on 01 May and an exclusive launch party on 3 April with champagne, canapés and even complimentary massages!
Nick Hughes, Managing Director Kuoni UK says, ‘With the travel market constantly changing and developing, we have appointed 20|20 to work with us to develop new, better and more exciting ways of retailing travel, so as to offer our customers the best and most rewarding shopping experience on the High Street’.
‘Our aim for this exciting project’, says Mariann Wenckheim, a Director of 20/20, ‘is to work hand in hand with the Kuoni team to develop new ways to engage with customers on the High Street, raise brand awareness and deepen the customer’s connection with the brand.'
