Thomson shortlisted in BT Retail Week Technology Awards.
Our work with Thomson has been shortlisted for this year’s BT Retail Week Technology Awards in the Digital Store of the Year category.
The awards will see the countries top retailers recognised for their efforts in applying technology within retail spaces.
The next generation store opened at Bluewater shopping centre last year, integrating technology to make the experience of choosing a holiday easier and more enjoyable for the consumer. Click here for more information on the project.
The store has also gained recognition in the latest edition of Marketing Week in an article that explores if store redesigns increase sales, and whether the application of new shop formats will effectively counteract ‘showrooming.’
Read the full article on Marketing Week