The Doug Ellis Stand
Villa Park is an icon, a beacon of football, sitting in the heart of the country. It set the standards of stadium design in its era. Taking inspiration from the Jacobean mansion that gave the Club its name, The Aston is an intimate dining experience featuring pitch-facing loges, intricate ceilings, and unique tapestry wall hangings that shine a light on the key moments of this historic Club.
The Villans Lounge is a celebration of the Club’s rich community; it is a laid-back casual dining offer with floor-to-ceiling windows that look onto the pitch, featuring neutral tones with blue and green tiling details. Quotes from famous Villans are incorporated into the walls, including those by the much-loved and treasured super fan Benjamin Zephaniah.
The 150 Club tells the story of Aston Villa's special 150-year history, from the founder of the English Football League through to the successes of the modern era. It is moody and atmospheric, running the full length of the Doug Ellis Stand; it provided plenty of challenges, with a new openings onto the stand, feature bars and innovative F&B offers delivered from new kitchens all required to enable its transition from an isolated, under-utilised space into a contemporary club environment with plenty of ambience and energy.
